Our Client’s Challenge
The Fowler’s brand of Digestive Health products has had a longstanding loyal following. For many of its fans, Fowler’s provided relief they could find nowhere else.
Yet, because it served a niche market, retail distribution nationwide could be spotty. Fowler’s needed a way to reach its loyal followers coast-to-coast, wherever they lived.
Our Strategic Insight
To provide consumers with assurance of product availability, the Fowler’s brand needed not only its own website, but a solid presence on the most trusted online retail site: Amazon. We understood that the brand needed an eCommerce website that was tied intrinsically to the Amazon Marketplace.
Our Solution
We designed and built a fully functional eCommerce website, fully integrated with Amazon Seller Central and the Fulfilled By Amazon (FBA) delivery system.
The agency also provided expert support in setting up and managing the Amazon listings—including Shipping Plans for the maintenance of inventory at Amazon warehouses across the country.
The Results
With the launch of the new FowlersRelief.ca eCommerce website, the brand was able to offer its uniquely effective digestive health products to loyal fans—with quick and convenient delivery to their homes!